(07)Tools & guides

Search has changed.
Here’s what to do.

Practical guides for business owners: how a website pays for itself, how people find you on Google and Maps, and how to get recommended by ChatGPT, Claude and Perplexity. No fluff, no miracle promises.

Tools
Step 1 · free check

Is your website ready for Google, Maps and AI? Check it in a minute.

Speed measured by Google, search basics, whether ChatGPT and Claude can read your site, accessibility and contact. A score right away, a PDF report by email.

~1 min · freeCheck my site →
New · missed revenue

What is your website leaving on the table?

Google’s scores, your numbers and seasons → the customers and profit lost to phones, search, Maps and AI. Per month, quarter, year and 3 years — Base, Medium and Upside.

~5 min · freeSee what you’re missing →
Step 2 · your own numbers

What could a better website earn you? In your own numbers.

Website leads, close rate, value per customer and margin → added profit per year, as an honest range. A built-in reality check, a PDF by email and a call when you’re ready.

~3 min · freeRun the numbers →
Revenue & profit · Calculator

Your revenue is just two numbers. Let’s move them.

Number of sales × average ticket − costs. Move the two levers and see how +10% in sales and ticket changes your profit per month and per year.

~5 min · Oct 2026Calculate →
Website ROI · Calculator

One customer from Google can pay for your website. Here’s the math.

For a business with a ticket in the thousands, one customer from search is enough to pay for the website. Why owners don’t believe it — and a calculator on your own numbers.

~7 min · Oct 2026Read →
Guides
AI search · Playbook

How to get ChatGPT to recommend your business

The five gates every business passes before AI names it: bot access and robots.txt, readable HTML, Bing and listings, consistent facts and schema, answer-first pages. With exact settings and a 30-day plan.

~15 min · Oct 2026Read →
AI search · Q&A

Customers now ask AI where to go. Will it name you?

45% of US consumers now ask AI about local businesses. Why you can’t buy a spot in ChatGPT’s answer, whether Google Maps still matters, and what to do in the next 90 days.

~8 min · Oct 2026Read →
Website cost · Tables

How much does a small business website cost — and what it pays back

Real 2026 prices from DIY builders to agencies, what each price includes, the costs people forget, and how many customers it takes for a website to pay for itself.

~9 min · Oct 2026Read →
Google Maps · Checklist

How to rank higher on Google Maps. Lessons from 188M views.

What Google officially says, why you should never buy reviews, and what we see ourselves as a Level 8 Local Guide: living profiles, photos “set in concrete”, linking your site to Maps. A 15-step checklist.

~8 min · Oct 2026Read →
AI search · Self-check

Why ChatGPT can’t see your website — and how to fix it

We checked about 80 local business websites: roughly 70% block ChatGPT and Claude. Why it happens, how to check yours in 2 minutes, and the 2026 website checklist.

~6 min · Oct 2026Read →
MoneyWorks Lite — income tracker app for freelancers and small business owners
Our own app · free to try

The calculator is a snapshot. Your income moves every day.

MoneyWorks Lite is the income tracker we built for freelancers and small business owners: rolling 30-day income, daily average, yearly pace and a forecast — on your phone and in a home-screen widget. Free to download, with 7 days of Pro included.

See the app →
New guides come out regularly. Have a question worth a guide? Message us on WhatsApp.